RECESSION BUSINESS STRATEGIES

Your company’s creditors are literally or figuratively breaking up

furniture in the waiting room. Your key sales manager has

resigned. The company’s credit lines have been canceled by the bank.

You can’t pay for advertisements placed six months ago. The

process server brings ten lawsuits a day demanding payment.

Your accounts payable clerks cannot stand the stress of taking to 

dozens of calls each day and not having a new story to tell the

creditors. The production department lacks raw material to

produce saleable merchandise. The bank is calling you

persistently for an updated financial report. A reporter for one of

the industry’s trade journals is calling to confirm a rumour that

your company is in deep trouble. The stress is building and your

head is pounding. Does that sound strange?

Extracted from the book titled: RECESSION BUSINESS STRATEGIES by Prof John C. Mbuya

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