THE CONVENTIONAL WISDOM

THE CONVENTIONAL WISDOM

The conventional wisdom is that crises will plough us under, and if we still have a company at the end of the tsunami, it will be smaller,uncomfortable debt-ridden and without many prospects for returning profits to its stockholders. The conventional wisdom

also says that our reputations will be dogged by continual reminders of our previous failure. Nothing could be further from the truth. Most fortunes are made in hard times. Most

successful entrepreneurs springboard out of crises.

Extracted from a book titled: RECESSION BUSINESS STRATEGIES by Prof John C. Mbuya

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#crisis #turnaround #liquidation